Taking a Fresh Look at Kellogg Company (K)

Kellogg Company (K) is an interesting player in the Consumer Goods space, with a focus on Processed & Packaged Goods. The stock has been active on the tape, currently trading at $63.83, up from yesterday’s close by 1.22%. Given the stock’s recent action, it seemed like a good time to take a closer look at the company’s recent data.

Fundamental Analysis

Kellogg Company (K) currently trades with a market capitalization of $22.21 Billion. That value represents a market adjusting for revenues that have been growing by 3.62 % on a quarterly year/year basis as of the company’s last quarterly report.

You can get a sense of how sustainable that is by a levered free cash flow of $1.15 Billion over the past twelve months. Generally speaking, earnings are expected to grow in coming quarters. Analysts are forecasting earnings of $1.08 on a per share basis this quarter. Perhaps, that suggests something about why 0.47% of the outstanding share supply is held by institutional investors.

Technical Analysis

No analysis is ever complete without a thorough survey of a stock’s technical behavior. Looking at the stock’s movement on the chart, Kellogg Company recorded a 52-week high of $74.28. It is now trading 10.45% off that level. The stock is trading $66.34 its 50-day moving average by 2.51%. The stock carved out a 52-week low down at $58.76.

In recent action, Kellogg Company (K) has made a move of -3.93% over the past month, which has come on weak relative transaction volume. Over the trailing year, the stock is underperforming the S&P 500 by 13.41, and it’s gotten there by action that has been less volatile on a day-to-day basis than most other stocks on the exchange. In terms of the mechanics underlying that movement, traders will want to note that the stock is trading on a float of 7.25% with $343.35 Million sitting short, betting on future declines. That suggests something of the likelihood of a short squeeze in shares of K.

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